What are the main concepts covered in the User Experience Design Program?

User research, information architecture, interaction design, usability, UI design

UX students will engage with core subjects such as user research, information architecture, interaction design, usability, and UI design. Our generalist approach is effective at ensuring our graduates are nimble and prepared for the variety of roles they may encounter.



Understand what users need, and more importantly, why they need it


Structure and organize content based on user goals and business objectives


Manage how digital elements work together to help users achieve their goals


Conduct evaluative research to see how designs perform for real users


Control the graphic components of a design to support its use and goals

UX professionals have their own unique blend of experience and expertise in these areas based on how they build their career. If you ask a UXer what they do, you’ll get a slightly different answer depending on who you ask. While the day to day may vary, a career in UX will let you explore:

  • People, culture, and behaviors
  • Creative strategy
  • Many different possibilities (instead of one clear answer)

UX designers produce design artifacts such as:

  • Sketches
  • Wireframes and storyboards
  • Interactive prototypes
  • Research documentation (e.g., journey maps, findings reports)
  • Communications materials (e.g., strategy roadmaps, stakeholder presentations)